9781119716020

The YouTube Formula

Hardback by Derral Eves

The Wall Street Journal bestseller!

Learn the secrets to getting dramatic results on YouTube

Derral Eves has generated over 60 billion views on YouTube and helped 24 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what readers can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage.

Full of actionable advice and concrete strategies, this book teaches readers how to:

  • Launch a channel
  • Create life-changing content
  • Drive rapid view and subscriber growth
  • Build a brand and increase engagement
  • Improve searchability
  • Monetize content and audience

Replete with case studies and information from successful YouTube creators, The YouTube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.

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PRODUCT DETAILS

Format: Hardback, 352 pages Language: English
Dimension: 163 x 36 x 231mm ISBN10: 1119716020
Weight: 544g ISBN13: 9781119716020
Publication Date: 05 Feb 2021 Publisher: Wiley

ABOUT AUTHOR

Derral Eves is a video marketing expert, coach, and speaker. He consults some of the biggest YouTubers in the world on audience development and data-driven strategies. He is the founder of VidSummit, an exclusive annual conference for video creators and marketers. He is executive producer of the highest grossing crowdfunded movie or TV project of all time.

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  • 2. To be eligible for a return or refund, you must make a request within 3 days of your order’s arrival as well as your order being in an unused condition.

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